Brand Story
30 Jul 2025, 06:40 GMT+10
Plantation, FL - Pickleball 4 A Purpose, the fast-growing teen-led nonprofit connecting generations through pickleball, will host its largest event yet on September 28, 2025, at the Diadem Pickleball Complex in Coconut Creek, Florida. Founded by Ava Weissman, a rising senior at American Heritage School, the organization has raised over $30,000 in less than a year and now boasts 14 chapters across 9 states and participants reached in 17 countries.
The September tournament will be the third semi-annual event organized by Pickleball 4 A Purpose, with a goal of raising $10,000 for the Florida Council on Aging. The format features intergenerational teams-one youth and one senior-highlighting the organization's core mission of building meaningful connections across age groups through play. Ava is actively securing sponsors and community support for what promises to be the most impactful tournament yet.
'Not only does raising money create impact for the community, but the bonds I see made at every tournament are what keep the organization going. It's a way to heal generational divides, spark joy, and create something lasting-not just in our communities, but across the world,'said Ava Weissman.
Inspired by playing pickleball with her grandmother, Ava launched the organization in June 2024 to address rising youth anxiety and senior loneliness. Her efforts have been recognized by United HomeCare, who honored her with the 2025 Presidential Volunteer Service Gold Medal Award, and she will receive the Public Service State Service Award in Orlando on August 7.
Past tournaments have seen impressive community engagement and fundraising outcomes. The inaugural event raised over $6,000 and included a $2,000 donation to AVUSConnect, a nonprofit supporting intergenerational connection through technology. The second tournament generated $10,000 and contributed $4,000 to United HomeCare to fund meal delivery programs for South Florida seniors. Additional chapters in Philadelphia, Scarsdale, and Washington, D.C. have since hosted their own events, raising thousands more for youth and senior-focused causes including children's hospitals, food security programs, and summer camps
With over 4,000 people reached, 1,000+ student service hours provided, and a growing international footprint, Pickleball 4 A Purpose is scaling rapidly. Ava has authored a Chapter Playbook to help students launch local chapters, and new tournaments are already planned for the months ahead. The September 28th event will serve as a national showcase of the movement's momentum and impact.
About Pickleball 4 A Purpose
Pickleball 4 A Purpose is a nonprofit organization founded in 2024 to foster intergenerational connection through inclusive pickleball tournaments. The initiative promotes physical health, emotional well-being, and social impact by uniting youth and seniors around a shared purpose-and raising funds for causes that serve both generations.Media Contact:
Heather Weissman
Phone: (215) 498-0066
Email: pickleball4apurpose@gmail.com
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